Free SEO Resources
A curated collection of free tools, in-depth guides, standards references, and learning materials to help you optimize your website for both traditional search engines and AI-powered platforms.
Our Free Tools
16 specialized SEO tools — from AI-powered analyzers to client-side generators — all free to use.
AI-Powered Tools
Meta Tag Generator
AI-powered meta title and description generation for any URL or content. Get optimized, click-worthy tags in seconds.
AI Visibility Checker
Score how likely your page appears in AI-powered search results from ChatGPT, Google AI Overviews, and Perplexity.
Site Audit
Comprehensive 10-category SEO audit combining meta tags, schema, headings, keywords, and AI readiness checks.
AI Brand Mention Tracker
Discover if and how AI systems mention your brand when users ask related questions.
Competitor Comparison
Compare your AI visibility scores side-by-side against competitors to find gaps and opportunities.
Bulk Site Audit
Audit up to 20 pages at once from a sitemap or URL list. Spot site-wide issues fast.
AI Content Optimizer
Get AI-powered suggestions to improve your content for LLM citations and AI search visibility.
Brand Sentiment Analysis
Analyze how AI models perceive and describe your brand across different contexts and queries.
Backlink Score Estimator
Estimate your backlink profile strength and understand its impact on AI visibility and search rankings.
Analyzers
Heading Analyzer
Check your heading structure and hierarchy for SEO best practices. Runs entirely in your browser.
Keyword Density Checker
Analyze keyword usage, density, and distribution across your content. No usage limits.
Canonical Tag Checker
Verify your canonical tag configuration to prevent duplicate content issues.
OG Preview Tool
Preview exactly how your Open Graph and Twitter Card tags render on social media platforms.
Generators
Schema Markup Generator
Generate valid JSON-LD structured data for articles, products, FAQs, and more.
Robots.txt Generator
Create properly formatted robots.txt files with support for multiple user-agents and directives.
LLMs.txt Generator
Create llms.txt files to control how AI crawlers interact with your site content.
Free Schema Generators
Generate valid JSON-LD structured data for six popular schema types. Just fill in the form and copy the code.
FAQ Schema
Generate FAQ structured data to earn rich results for question-and-answer content.
Product Schema
Add product markup for price, availability, and review stars in search results.
Article Schema
Mark up blog posts and news articles for enhanced search appearance.
HowTo Schema
Create step-by-step instruction markup that search engines can display as rich snippets.
Video Schema
Help search engines understand and feature your video content in results.
Event Schema
Add event details like date, location, and ticket info for rich event listings.
SEO Learning Guides
In-depth articles covering the most important SEO topics — from meta tags fundamentals to optimizing for AI search in 2026.
AI SEO in 2026: How to Optimize for ChatGPT & AI Overviews
Learn how AI-powered search engines are changing SEO and what you need to do to stay visible in ChatGPT, Google AI Overviews, and Perplexity.
The Complete Guide to Meta Tags for SEO
Everything you need to know about meta titles, descriptions, Open Graph tags, and Twitter Cards for maximum search visibility.
What Is Schema Markup? Complete Guide to Structured Data
A deep dive into JSON-LD structured data, why it matters for SEO, and how to implement schema markup on your website.
Official Standards & References
Authoritative external resources every SEO professional should bookmark. These are the original sources behind the standards and tools we all rely on.
Google Search Central
Official Google documentation on how Search works, best practices, and technical guidelines.
Schema.org
The official vocabulary for structured data on the internet, maintained by Google, Microsoft, Yahoo, and Yandex.
Open Graph Protocol
The Open Graph protocol specification that enables any web page to become a rich object in a social graph.
robots.txt Standard
The original specification for the Robots Exclusion Protocol used by web crawlers worldwide.
llms.txt Standard
The emerging standard for providing structured information to large language model crawlers.
web.dev by Google
Guidance and analysis on modern web development best practices including performance, accessibility, and SEO.
Google PageSpeed Insights
Analyze your page speed and Core Web Vitals with actionable recommendations from Google.
Rich Results Test
Test whether your structured data is eligible for rich results in Google Search.
W3C Markup Validation
Validate your HTML markup against web standards to catch errors that may affect SEO and accessibility.
SEO Glossary
Key terms every website owner and marketer should understand. Bookmark this glossary as a quick reference.
Meta Tags
HTML elements in a page's <head> that provide metadata about the page to search engines and social platforms. Key tags include title, description, and robots.
Schema Markup
A standardized vocabulary (from Schema.org) added to web pages so search engines can better understand and display content in rich results.
JSON-LD
JavaScript Object Notation for Linked Data — Google's recommended format for adding structured data to web pages via a <script> tag.
Canonical URL
An HTML element that tells search engines which version of a page is the 'master' copy, preventing duplicate content issues across similar URLs.
Robots.txt
A text file at your site's root that instructs web crawlers which pages or sections they are allowed or disallowed from accessing.
LLMs.txt
An emerging standard file that provides structured context about your site specifically for large language model crawlers and AI systems.
Open Graph
A protocol created by Facebook that uses meta tags to control how URLs are displayed when shared on social media platforms.
Rich Snippets
Enhanced search results that display additional information (star ratings, prices, FAQs) pulled from structured data on your page.
E-E-A-T
Experience, Expertise, Authoritativeness, and Trustworthiness — Google's framework for evaluating content quality and credibility.
Domain Authority
A search engine ranking score (developed by Moz) that predicts how likely a website is to rank in search engine result pages.
Backlinks
Links from external websites pointing to your site. They act as votes of confidence and are a major ranking factor for search engines.
Keyword Density
The percentage of times a target keyword appears in your content relative to the total word count. Overuse can trigger keyword stuffing penalties.
Heading Hierarchy
The structured use of H1 through H6 tags to organize content. A clear hierarchy helps search engines understand your page's content structure.
AI Visibility
How prominently your brand or content appears in responses generated by AI systems like ChatGPT, Google AI Overviews, and Perplexity.
Structured Data
Standardized code formats (like JSON-LD or Microdata) that help search engines parse and understand the content on your pages for richer results.
Start Optimizing Your Website
Put these resources into action. Generate AI-optimized meta tags, audit your site, and improve your search visibility — all for free.
Try the Meta Tag Generator